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You can always tell when it’s Lamaze helping create those special moments for joyful development. Our infant toys are expertly designed to engage and delight babies with products that encourage those moments of wonder and create that spark of development. Lamaze recognises how important shared play is between parents and their children and you can experience this the Lamaze way with two ways to play in every toy.

Lamaze brings moments to treasure for babies and parents, encouraging together time and independent daily discoveries. Babies will love to discover and explore the fun characters, surprise features and multiple textures of Lamaze toys. Lamaze toys are created through dedicated research with the help of development experts specialising in sensory play.

Eight times the fun for your baby with Lamaze’s Octivity Time. A gorgeous soft and brightly coloured friend to encourage little eyes to focus, your little one will love to explore all of the different patterns and textures, perfect for stimulating touch. Baby will love to clack the rings and play with the crinkle fabrics. Suitable from 6 months, each of the eight activity tentacles has an exciting activity for baby to discover and explore. Octivity Time has a gentle starfish teether for baby. Play peekaboo with the discovery mirror on one of his tentacles, helping self-awareness. Lots of fun to be had as baby spins the smiling starfish, promoting cause and effect play.

Lamaze brings moments to treasure for babies and parents, encouraging together time and independent daily discoveries.